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Tools, Tricks, and Best Practices to Get Your Audience Activated.

The Activate Blog

Industry Buzz, Office Chatter, and Other Things to Talk About

EPG Media Finds Renewal Success Using Omeda’s Personalization Tool

EPG Media & Specialty Information is a mid-sized publishing company based out of Minneapolis, MN. They publish a variety of magazines and newsletters that focus primarily on the motor sports and beverage industries. Like most…

Lead Gen Using Whitepapers – an end to end solution using Omeda Tools

Effectively use Omeda’s Web Form Builder, Audience Builder and Lead Gen tool to deliver leads to advertisers from a Whitepaper Download Action. You can get started by having your Account Manager set up a Behavior…

Omeda Is Now Integrated With Drupal

Like peanut butter and jelly (or gin and tonic if you prefer) some things just go well together.  Consider, for instance, Omeda and Drupal.  Both are best of breed digital tools.  Both are de facto…


Audience Relationship Management

Audience Data – Strategic Path To Growth


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Audience Relationship Management

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Omeda + Lytics

An Integrated Audience Platform for Media Companies

Customer Highlights

Tens of millions of emails a month.

Bobit Business Media depends on Omeda to provide them with a robust, feature rich, integrated email platform. Unlike most email service providers, our email platform sits on top of your audience database, providing you with deep audience segmentation tools, list fatigue management, and the ability to store multiple email addresses on a single audience record.

Don’t think behavioral data is the future?

By utilizing our behavioral software and email platform, GenLiebert has seen open rates sky rocket. And by sky rocket, we mean open rates over 40% and CTRs over 10%. And they are just getting started.

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