Resources

Onboard, Organize, Optimize.

Tools, Tricks, and Best Practices to Get Your Audience Activated.

The Activate Blog

Industry Buzz, Office Chatter, and Other Things to Talk About

Feeling Crummy about Third-Party Data? That’s Probably Because Google Chrome Just Gave the Cookie Jar a Shake.

Google just announced that its Chrome browser will be making some consequential changes to how cookies are handled by the browser. The goal is to strengthen user privacy and allow them to decide how their…

Key Takeaways from OX3 – The Third Annual Omeda Idea Exchange

  OX3 took place April 29th-May 1st, 2019 in Chicago. The speakers that presented during the event ranged from a variety of different media companies, all experts in various aspects of the industry. Throughout the…

Reliability and Accountability Continue to Rise in the Digital Media Space

Multiple areas in the digital media world have started commenting on the reliability of certain industry “norms” that currently exist. Digiday published an article covering digital media buying audits and poked holes in the strategy,…

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Audience Relationship Management

Audience Data – Strategic Path To Growth

Events

And come see us here...

CONNECTIV CEO

Charleston, SC | May 14-16
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MEDIA GROWTH SUMMIT

Rosemont, IL | May 29 - May 31
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AAMP LUNCH & LEARN

Chicago, IL | September
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WHITE PAPER

Audience Relationship Management

Improve revenue performance and drive product development

USE CASE

Omeda + Lytics
 

An Integrated Audience Platform for Media Companies

Customer Highlights

Tens of millions of emails a month.

Bobit Business Media depends on Omeda to provide them with a robust, feature rich, integrated email platform. Unlike most email service providers, our email platform sits on top of your audience database, providing you with deep audience segmentation tools, list fatigue management, and the ability to store multiple email addresses on a single audience record.

Don’t think behavioral data is the future?

By utilizing our behavioral software and email platform, GenLiebert has seen open rates sky rocket. And by sky rocket, we mean open rates over 40% and CTRs over 10%. And they are just getting started.

Trusted By The World’s Top Media Brands

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Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your Omeda experience.

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