The Activate Blog
Industry Buzz, Office Chatter, and Other Things to Talk About
What to Think About in 2019 – The Publishing and Media Landscape
With the start of a new year, it is natural to look back at the previous searching for areas of learning that can contribute to opportunities for growth in the future. An article published by…
Omeda Web Forms Best Practices – Part Two
Webforms Best Practices Part One blog only scraped the surface of the 1,000+ web forms completed last year by our clients. It isn’t just a fun exercise to review our favorites, but an important one…
Omeda Release Notes for V.18.17
Our December build includes many updates and enhancements across our products. There have been some time saving updates made in Omail specifically and an exciting time delay which allows you to customize the time the…
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Audience Relationship Management
Audience Data – Strategic Path To Growth
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Audience Relationship Management
Improve revenue performance and drive product development
USE CASE
Omeda + Lytics
An Integrated Audience Platform for Media Companies
Customer Highlights
Tens of millions of emails a month.
Bobit Business Media depends on Omeda to provide them with a robust, feature rich, integrated email platform. Unlike most email service providers, our email platform sits on top of your audience database, providing you with deep audience segmentation tools, list fatigue management, and the ability to store multiple email addresses on a single audience record.
Don’t think behavioral data is the future?
By utilizing our behavioral software and email platform, GenLiebert has seen open rates sky rocket. And by sky rocket, we mean open rates over 40% and CTRs over 10%. And they are just getting started.
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