Resources

Onboard, Organize, Optimize.

Tools, Tricks, and Best Practices to Get Your Audience Activated.

The Activate Blog

Industry Buzz, Office Chatter, and Other Things to Talk About

Reliability and Accountability Continue to Rise in the Digital Media Space

Multiple areas in the digital media world have started commenting on the reliability of certain industry “norms” that currently exist. Digiday published an article covering digital media buying audits and poked holes in the strategy,…

Yahoo Is Purging Abandoned Accounts

Verizon Media = Yahoo + Verizon + AOL While the Verizon Media merger may be ‘old’ news, what is new is that within the last week, Yahoo has started to purge their abandoned accounts.  Have…

Apple News+ Is Here and Everyone Should Be Paying Attention

What’s Happening? In case you missed it, on March 25th Apple News+ was released on the Apple News app. This new service added over 300 magazines to the existing app. This follows Apple’s purchase of Texture…

Videos

Audience Relationship Management

Audience Data – Strategic Path To Growth

Events

And come see us here...

SUPER NICHE

Nashville, TN | March 18-20
More »

OX3

Chicago, IL | April 29 - May 1
More »

CONNECTIV CEO

Charleston, SC | May 14-16
More »

WHITE PAPER

Audience Relationship Management

Improve revenue performance and drive product development

USE CASE

Omeda + Lytics
 

An Integrated Audience Platform for Media Companies

Customer Highlights

Tens of millions of emails a month.

Bobit Business Media depends on Omeda to provide them with a robust, feature rich, integrated email platform. Unlike most email service providers, our email platform sits on top of your audience database, providing you with deep audience segmentation tools, list fatigue management, and the ability to store multiple email addresses on a single audience record.

Don’t think behavioral data is the future?

By utilizing our behavioral software and email platform, GenLiebert has seen open rates sky rocket. And by sky rocket, we mean open rates over 40% and CTRs over 10%. And they are just getting started.

Trusted By The World’s Top Media Brands

alm-logo
bobit
bnp
access-intelligence
hanleywood_logo
informa-logo
questex
1105
Meister
endeavor-logo
PMMI_logo_horizontal
Ensemble-logo
northstar-logo

Get Peace of Mind Knowing We're Here

Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your Omeda experience.

Knowledge Base Feedback