The Activate Blog
Industry Buzz, Office Chatter, and Other Things to Talk About
Omeda Asks Annex Business Media About Podcasting
Omeda Asks is a new interview series that we’ve launched in 2020. The conversations are structured around sitting down with our clients to gain insights on the media industry, topics we’re passionate about, and anything…
Doing More with Less: Why Automizing and Utilizing Data is Crucial for Audience Marketers
In the current publishing climate, marketing teams are being asked to tackle an increasing amount of objectives. Teams often times are small, but expectations for their performance are growing rapidly. So how can you accomplish…
Audience Part Two: Five Ways to Grow Your Audience as a New Brand
Whether your boss has given you free rein to put a plan in motion to start building your audience, or you have branched out on your own and starting your own company – we hope…
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Customer Highlights
Tens of millions of emails a month.
Bobit Business Media depends on Omeda to provide them with a robust, feature rich, integrated email platform. Unlike most email service providers, our email platform sits on top of your audience database, providing you with deep audience segmentation tools, list fatigue management, and the ability to store multiple email addresses on a single audience record.
Don’t think behavioral data is the future?
By utilizing our behavioral software and email platform, GenLiebert has seen open rates sky rocket. And by sky rocket, we mean open rates over 40% and CTRs over 10%. And they are just getting started.
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