Convene, the flagship publication of the Professional Convention Management Association (PCMA), announced that it has selected Omeda to provide database management, subscription fulfillment and email services.
“We are excited to be partnering with Omeda, which comes at an ideal time for Convene,” said Michelle Russell, Convene‘s editor in chief. “As we broaden the scope and frequency of our digital content offerings, we expect that Omeda’s expertise in database management will help us integrate our print and digital platforms and provide us with rich insights about how to best serve the needs of our audience of more than 32,000 meeting professionals.”
“Convene magazine is a recognized leader in providing educational and professional development content. We are extremely excited to begin this business relationship with our new partners,” said Aaron Oberman, president of Omeda. “The centralized audience database for Convene will provide a 360-degree view of each of their customers across all of their products and touchpoints. We look forward to helping them expand and monetize their brand by providing a better understanding of their customers’ engagement.”