Audience Builder

Audience Builder Action Count for Olytics Attributes

Within the Audience Builder UI, there are two new skittles for querying by Action Count for Olytics:

• Olytics Category
• Olytics Tag

These new skittles will allow you to set an action count relative to those tags/categories within a certain date range. For example, using these new skittles, you could look to see who hit a certain tag 5 or more times within the last 30 days. This is beneficial because it will make it easier to determine the interests of individual customers. These new skittles will contain a Date Filter, Action Filter and a Text Box for searching values.

Note: The ability to target website visitors based on date range and action count has not changed. However, there was no way to target visits to specific tags/categories; these new skittles allow you to target more than just page visits.

Query Field for Credit Card Expire Date

A new Query field has been added to Audience Builder. A user can now search by Credit Card Expire Date. This will aid in targeting Paid records that are about to expire.

Data Loader

Validation Easy Checks

Users will now have the ability to select which of the validation rules are being applied to a data load. Simply use the check box next to the appropriate rule in order to select it. Previously all rules were applied to all data loader lists.

Email Builder

Summary Stats Date Enhancement

When running the Summary Stats report, a user will now have the ability to use the (today-x) date parameter. These dates will be able to be saved as part of the report criteria. x is the number of days prior you’d like to pull from today’s date.

Odyssey

Display Sending Domain 

Personalization / Olytics

Return URL Olytics Merge Variable

Block Immediately for Metering

Delay Timing for Personalization