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FreshAddress – Integration Description
FreshAddress can be integrated with your forms to ensure data accuracy from the start. Using a proprietary database, this integration works with a scoring system to determine the validity of an email address. Once checked, the email address can be categorized one of three ways:
- Potential Spam–Trap
This information is then put into Audience Builder (OnQ) in its own data field, easily allowing you to build audience segments based on email validity for an increased deliverability rate.